About Us
A Word from Our CEO,
Chris Travis
Our approach to business acquisition is fundamentally different because it's grounded in real operational experience gained from senior leadership positions across blue chip organizations. This hands-on background provides us with unique insights into what makes businesses successful and how to preserve and enhance those strengths under new ownership.
At Aptitude Investments, our strength lies in the combined experience of our team. Within the group, we have people who have led on business performance, building a deep understanding of what drives success and how to put the right improvements in place to deliver sustainable growth.
Others bring a strong background in operations, having managed large-scale challenges across multiple sites while keeping quality high and ensuring businesses can scale without losing what makes them successful.
Our marketing and communications expertise comes from those who have shaped brands and market positioning in blue-chip environments, giving us a clear understanding of how to protect customer relationships and brand value through periods of change.
Alongside this, our relationship-focused directors have spent years developing partnerships and managing stakeholders, ensuring the key connections that underpin a business are not only preserved but strengthened.
This collective experience shapes our acquisition philosophy. We believe that when a business is working, it should continue to thrive under new ownership.
Our focus is on protecting the strengths that already exist, while adding the right support, resources, and expertise to help the business grow even further.
